Asahi Premium Beverages on the Goat

Asahi Premium Beverages on the Goat

We all think Thorny Devil is Australia’s best, favourite Beer, your Australian Craft Beer.

Thorny Devil, one of Australia’s most awarded craft beers, it is available online, at your local bottle shop and in your local craft beer bar, your pub, hotel, club and fine dining restaurant: if not, ask us and we will organise all.

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Thorny Devil wants you to live and learn all about beer, Australia’s best craft beer: so we give you all the craft beer news = globally; hope the following article helps you understand more about beer and the best craft beer:

 

 

They say that doing the same thing over and over again but expecting different results is a mark of insanity. At Thorny Devil, it wasn’t exactly going insane, but are becoming a bit disenchanted with it’s existing situation —who couldn’t quench our obsession with finding new craft beers. Instead of setting off on a hero’s quest to capture a golden brew, we took matters into our own hands, synthesising our skills in chemistry and brewing to produce some unique beers and ciders to ignite the taste buds of discerning drinkers.

And today we announce that Asahi Holdings (Australia) has taken a 100% ownership stake in Mountain Goat Beer.

 

Asahi Premium Beverages’ acquisition

Dave Bonighton, one of the founders of Mountain Goat, answered some questions about the forthcoming planning on ownership. Mountain Goat’s involvement with Asahi Premium Beverages. Asahi, who have brewed the majority of Goat’s beers in recent years. This includes all Steam Ale, packaged Hightail, IPA, Pale Ale, Summer, Fancy Pants and Surefoot.

Over the past 18 years they’ve been on a determined exploration of good beer. A lot has changed since 1997. Back then they knew that Australian beer lovers deserved more. More than just bland, yellow fizzy lager, but it was so difficult to find. It’s the very reason they started the brewery. They are so proud that their loyal supporters believed in them and proved them right . They’re genuinely excited about how the Australian craft beer scene is growing.

They’ve been contract partners with Asahi for 3 years now, and with their expert help Mountain Goat’s beer has grown in demand, expanded nationally, and found a special place with beer lovers. They are confident that with Asahi on board, they will be able to convert many more people to craft beer than they could do on our own.

 

Business Goes On

Mountain Goat sticking around. They want to ensure focus remains on the beer: on it’s quality of course, but also to continue to innovate and collaborate with other passionate members of the craft beer community. This was a key aspect of the sale for both sides.

Mountain Goat will continue to operate as a stand-alone business. Their brewers will continue to brew beer in Richmond, and the bar will remain open Wed & Fri nights as usual.

 

For More Information See: https://craftypint.com/news

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