Thorny Devil Craft Beer is now available online. Launch discounts and deals now up for grab in a limited time offer! Your favourite Blonde and Pale Ale await you. Go to thornydevil.beer/shop or call 1800 995 007 and we will organise all. Enjoy the following article about the craft beer world.
The greatest strength of a craft brewery is its process; after all, this is what differentiates home-grown brews from every other run-of-the-mill beer lurking on the shelves out there. Our unique brewing process incorporates rainwater along with time-honoured German techniques utilising custom home-made equipment, and every small, handcrafted batch blends the highest quality, freshest ingredients we source from around the globe.
Although we strive to bring the world a little closer together with our inclusion of quality global ingredients, we can’t tell a lie. Mandurah isn’t just where our brewery is; it’s where our hearts are, too. This is why we make the conscious choice to support our region through the use of locally-sourced ingredients. Our ambition for authenticity informs our mission to educate all the thirsty guys and gals around us about how flavoursome real beer can be through unique, quality experiences. Our vision and eventual goal is to become one of the most respected and preferred craft breweries in Australia.
Beer delivery startup excites Shark Tank investor
Brisbane entrepreneur Steve Baxter this week invested $25,000 in a beer delivery startup that currently has just 50 customers.
Friday Beers delivers a different mixed six-pack of beers to subscribers every Friday afternoon for $28.80 per week, with no lock-in contracts.
The founders pitched the concept to investors on Network Ten program Shark Tank in an episode aired Wednesday night.
Baxter was initially sceptical, telling the Friday Beers team that the premise of operating only one day a week represented a “hole in their business plan”.
But he was won over by financial modelling suggesting Friday Beers could ultimately do 5000 deliveries on a Friday afternoon around Australia.
With a profit of $8 per delivery landed on someone’s desk, Baxter calculated the business could ultimately turn a weekly profit of around $50,000 and potentially $2.5 million a year.
“This actually becomes a very effective conduit for people wanting to promote their product, effectively to people who work in well-paying jobs in the inner city,” he said.
“You could potentially double that and turn it into quite a great business.”
Friday Beers currently operates only in central Brisbane and has to date completed 350 deliveries to a customer base of 50.
Baxter was nevertheless compelled by the concept enough to satisfy the founders’ request of a 10 per cent stake in the business for $25,000.
For more information on this craft beer article, or get other beer, bar, pub, bottle shop specials, or craft beer discounts go to: brewsnews.com.au
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